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Our full-service concept i.e. providing the complete set of marketing instruments, offers clients interesting synergy effects: fine-tuning elements of the marketing mix combined with overall strategies guarantees a coherent and high standard of communication and mutual strengthening of the chosen marketing instruments. Saving of time and intensiving actions Agencies that are able to act on a fully integrated corporate level have a clear advantage in solving business strategy problems over agencies working on a project basis. They also save time and give more attention to the details and planning a strategy that takes into account the client's view and the bigger picture. Having a clear vision about the client's overall aims gives agencies the opportunity to develop global solutions that integrate all areas of a company. That puts them ahead of other agencies dealing with a single project, which naturally offers a restricted view of solutions and strategies that ideally should benefit everyone. Full-service for us is also about the complete process: from devising the idea to compiling texts, graphic design and quality control as well as market implementation and checking for successful outcomes. |
